GlaxoSmithKline Marketing Graduate Programme

Advertiser: GlaxoSmithKline plc
Location: Johannesburg

Number of positions: 2 (Two)

Purpose: This is a one year graduate placement in the Southern Africa Pharmaceutical Marketing team. The graduate will have the opportunity to work on a range of brands across 11 Southern African Markets. The graduate programme will include the opportunity to learn and implement core marketing principles, support the brand manager with developing and implementing brand strategy, and build a foundation in pharmaceutical marketing. The graduate will have the opportunity to present their projects to senior management during the placement and develop their presentation and communication skills.

Scope: To support a portfolio of products (Pharmaceuticals, Vaccines and/or Dermatology) within the Southern African Business Unit. Responsible for supporting 11 Countries, Angola, Namibia, Botswana, Malawi, Zambia, Zimbabwe, Mozambique, Mauritius, Madagascar, Seychelles and the Comoros.

Key Responsibilities:
- Support the tactical implementation for a portfolio within the Business Unit.
- Support market analysis including taking account of the profile, competition, unmet need, market potential, customer insight, profitability and investments required to market a brand effectively.
- Support innovative customer focus marketing campaigns to achieve or exceed forecasts.
- Is fully compliant with the promotion and marketing code to achieve performance with integrity. The graduate will receive training on arrival on all relevant codes and principles.
- Supports the forecasting process for assigned products sales to ensure product availability and achieve targeted forecast accuracies.
- Ensures Sales Force Engagement for the portfolio, creating sales force understanding, knowledge, belief and motivation for the brand strategy.

Qualifications: All degrees from accredited Universities.

Knowledge:
- Strong communication (written and oral) skills
- Incisive analytical and strategic skills
- The capability to learn and apply the principles of marketing
- Knowledge of computer applications (word, powerpoint and excel) for analysis, reporting and presentation.

Complexity:
- Collation of market and brand specific data from diverse data sources
- Develop insight and understanding of the customer and the market
- Interact within a cross-functional team in order to gain information and insight
- Show initiative and creativity in the development of the brand strategy
- Communication of the brand strategy to the different departments

Independent Thinking:
- Ability to work both independently and lead teams is essential
- Innovation at all stages to ensure continuous stream of solutions for the dynamic marketplace.

Reference number: 070813-4

Closing date: 4 October 2013

Click here to apply
Definitions:

Internship:

There are basically two types of internships:

  • The Undergraduate Internship: Usually with bigger organisations that pick undergraduates to attend the internship. It often takes places during the holidays and the average durations is a few weeks. In most cases the intern will receive some sort of stipend or salary and this type of internship may lead to a job offer to the intern once he / she is finished with their studies.
  • The Graduate Internship: This type of internship could be paid or unpaid and it is to gain practical work experience after the qualification has been completed and in a job related to the qualification. It could be from a few weeks or even one or two years long. This type of internship could also lead to permanent employment.

Learnerships:

A learnership is an occupational qualification and it consists of theory and work-based experience and practical skills, with formal assessment and a qualification. At the end of the learnership the candidate may be offered permanent employment.

In-service training:

In-service training is to gain practical work experience during studies. It usually takes place after a few years of theory has been successfully completed. It is essential work experience that is part of the qualification and the in-service training is necessary to achieve the qualification. It could be paid or unpaid.